Media Convergence

Types of Media

PRINT	BROADCAST	NEW MEDIA
Books Newspaper Magazines Mimeograph Newsletter Journal	TV Radio Film/movie	Youtube Social Network Cellphone

Print Media

     Print media is a form of media that is physically written. This is any written or pictorial form of communication produced mechanically or electronically.

Broadcast Media

     Broadcast media is any form of media that transmits audio or video information to a wide audience via electronic mass communications mediums.

New Media

     New media is media that emerged since the late 20th century. It mostly consists of interactive and manipulable content that is organized and distributed on digital platforms.

Media Convergence

MEDIA CONVERGENCE IN:	PLATFORM	SPECIFIC EXAMPLE
COMMUNICATION	Social Networks	Facebook, Youtube, Tumblr
EDUCATION	Learning Management System	Edmodo
ADVERTISEMENT/COMMERCIAL	Product Advertisements	Print ads on different digital platforms
NEWS	News Agency	A news agency that publishes printed news and also has its own news website
ENTERTAINMENT	Multimedia Personality	Persons who have published books, appeared in movies; have their own television shows, own website; have endorsed products, etc.

• The advancement of technology throughout time led to the innovations that allowed traditional media to be translated and preserved into new media. This allowed traditional media to stay relevant in the modern world and coexist with new media.
• Media convergence has closed a gap between traditional media and new media, allowing the coexistence of the two and the capability of the old generation to translate to the new generation and vice versa, giving way to new forms of interaction.
• New media such as social networks give so many opportunities of influence to normal users. New media allows one, even when one is a commoner, to speak out and share one's knowledge and information to the public, and potentially being able to effectively make an influence on society.
• In the modern era, people have more power and opportunities than they would have back then. In this age of media convergence, opportunities to influence society given to people equally have never been more evident than ages before it. More and more people are getting access to the internet and therefore access to the opportunities of single-handedly influencing society in a number of ways. Anyone: man, woman, young, old, theist, atheist, can go to a social network, publicly post knowledge or information they want to share, and have themselves be noticed by the public. This gives them the possibility of moving the public in an instant, something that only an already powerful and influential person can do without the help of new media. Media convergence is giving the commoners, the minorities and the vulnerable the opportunities to speak for themselves and be heard, to possibly become such an influential person and be capable of impacting society all on their own.